Simple Tactics to Boost Game Revenue This Holiday Season
This is not a one-size-fits-all approach. Developers need to activate strategies and tactics that fit their games’ players, gameplay, and monetization models.
We have, however, found success in implementing a few simple tactics in the lead up to this year’s holiday season:
- Thoughtful sales + promotions
- Holiday themes, events, and content
- Seasonal tips for ad monetization